KeelWorks Case Study

About Keelworks

Keelworks is an American social impact organization dedicated to helping students and out-of-work professionals get jobs through various programs, volunteer initiatives, and fundraising efforts. However, as the organization grew, it faced challenges in managing its numerous activities efficiently. This case study explores how Salesforce Nonprofit Cloud became a game-changer for Keelworks.

Challenge Faced by Keelworks

Before implementing Salesforce Nonprofit Cloud, Keelworks encountered several operational inefficiencies. The management of volunteer activities was time-consuming, and the tracking of program outcomes was fragmented. Additionally, fundraising efforts were hampered by the lack of a centralized system to manage donor information and campaign performance.

Why Salesforce Nonprofit Cloud?

Keelworks chose Salesforce Nonprofit Cloud because of its comprehensive suite of tools designed specifically for nonprofit organizations. The platform promised to streamline Keelworks' operations by providing a unified system for managing volunteers, programs, and fundraising activities. Salesforce Nonprofit Cloud also offered robust reporting features and the ability to scale as the organization continued to grow.

Implementation and Results

The implementation of Salesforce Nonprofit Cloud was a structured process that involved thorough planning and training. Keelworks collaborated closely with Salesforce consultants to ensure a smooth transition. The immediate results were promising:

• Volunteer Management: The new system allowed for more efficient scheduling and tracking of volunteer hours, leading to better resource allocation.

• Program Management: Salesforce Nonprofit Cloud enabled Keelworks to monitor and evaluate the effectiveness of their programs in real-time, facilitating data-driven decisions.

• Fundraising Operations: The platform's donor management features helped Keelworks build stronger relationships with their supporters, resulting in increased donor retention and higher fundraising success rates.

Conclusion

The transformation brought about by Salesforce Nonprofit Cloud has been instrumental in helping Keelworks achieve its mission more effectively. By addressing operational inefficiencies and providing a robust framework for growth, Salesforce Nonprofit Cloud has empowered Keelworks to make a more significant impact within its community. This case study highlights the potential for other nonprofit organizations to leverage technology for enhanced operational efficiency and greater social impact.